Taco Bell will no longer serve chicken raised on medically important antibiotics in U.S. locations starting in 2017. The announcement was included in a release from Taco Bell’s parent company Yum! Brands, and comes amid widespread consumer demand and concern from the medical community about the overuse of antibiotics on livestock and poultry. Taco Bell’s announcement will put major market pressure on the meat industry to stop overusing antibiotics and should push its partner brands KFC and Pizza Hut to have stronger commitments as well.
Doctors, farmers, restaurant owners, and hundreds of thousands of people like you are all placing the same order: meat raised without routine antibiotics. Many fast food chains have stepped up to help stop the overuse of antibiotics. The question is, who will be next?
"Your customers care deeply about addressing antibiotic overuse on livestock. In order for your customers and the public at large to have confidence that the company has a strong antibiotics policy, we urge the company to take the following next steps..."
"Despite these successes, we need to re-double our efforts to counter new threats from superbugs that increasingly diminish the effectiveness of antibiotics. We will continue to ramp up our consumer awareness and advocacy campaigns to ensure that the superbugs don't win."
Consumers and health advocates launched a national campaign calling on local and regional supermarket chains to label their store-brand products for ingredients derived from genetically modified organisms (GMOs), on the one year anniversary of Whole Foods’ announcement that it will adopt labeling for all products in its stores.